We know that some dogs are more sensitive to food than others, but that does not have to stop your dog from living an active and curious life. That is why our PURINA BETA® tailored nutrition Sensitive food is specially formulated with salmon, a high quality protein which helps to support good digestion, as well as with Omega 3&6 fatty acids that helps reduce possible discomfort in your dog's sensitive skin. It is also specially formulated with selected natural ingredients and a natural prebiotic to help support digestive health that help your sensitive dog get the most out of his day. And all this without including any added artificial colours, flavours or preservatives.
Skin Sensitivity. With vitamins, zinc and omega 3 & 6 fatty acids, important skin nutrients to help reduce possible discomfort.
Salmon as the No.1 Ingredient - made with Selected Natural Ingredients, With no added artificial colours, flavours and preservatives, With Natural Prebiotic, proven to help improve Digestive Health, Dual shape and size kibbles, Tailored Nutrition to help support sensitive skin and digestion, Sensitive Digestion - with high quality protein (salmon) and rice, to help support good digestion, Healthy Immune System - with antioxidants to help support natural defences
BETA®: Free the Real Dog Inside
Real Dog Story "Shadow was found in a rescue centre, and it was love at first sight for me. He's such a great character and is not timid at all. It's amazing really - he's fearless, and he's so confident. He's a real Thrillseeker. In the park he hares around chasing birds¿ that's his favourite past time and normally he'll go for a splash in the pond too, regardless of the temperature! As he's a rescue, I'm still learning about his food sensitivities. So I feed him a Sensitive diet to help keep him feeling, and looking great!" Charlotte, from London
Which Type is Yours? We know dogs are happiest and healthiest when they're free to live a life unleashed, exploring the world, and having fun. Being #realdogs. To help you Free the Real Dog Inside, we've created six inspiring examples of #realdogs and what gets their tails wagging. #RealDogs
The Buddy They greet strangers like old friends, and old friends like family. Never happier than with other dogs and people.
The Jester Life's a stage, and they're here to entertain! Because nothing is more fun than a new game.
The Thrillseeker They just love to dive right in. Splashing, swimming, rolling, and the messier the better!
The Foodie They're not just food motivated. They're food obsessed! Relishing the world through their mouths.
The Chaser They were born to move - fast! That's why they need to run, track and retrieve.
The Explorer Every walk is the start of a new mission, digging, climbing, and uncovering - and probably ends with a bath!
Daily feeding amounts for adult sensitive dogs (grams per day): Dog Body Weight: 10kg, Normal Activity (gr/per day): 175, More Active (gr/per day): 200 Dog Body Weight: 12kg, Normal Activity (gr/per day): 200, More Active (gr/per day): 225 Dog Body Weight: 14kg, Normal Activity (gr/per day): 220, More Active (gr/per day): 250 Dog Body Weight: 16kg, Normal Activity (gr/per day): 240, More Active (gr/per day): 275 Dog Body Weight: 18kg, Normal Activity (gr/per day): 260, More Active (gr/per day): 295 Dog Body Weight: 20kg, Normal Activity (gr/per day): 280, More Active (gr/per day): 320 Dog Body Weight: 22kg, Normal Activity (gr/per day): 295, More Active (gr/per day): 340 Dog Body Weight: 24kg, Normal Activity (gr/per day): 315, More Active (gr/per day): 360 Dog Body Weight: 25kg, Normal Activity (gr/per day): 325, More Active (gr/per day): 370 Feeding Guide: See table for recommended daily feeding amounts. These amounts are guidelines only. Adjust quantities according to your dog's activity level, physical condition and individual needs. Clean, fresh water should be available at all times. To monitor your dog's health, consult a veterinary surgeon regularly. Introduce BETA® gradually over 7 days.
Dog Body Weight
Normal Activity (gr/day)
More Activity (gr/day)
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